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How to create a good LinkedIn profile

LinkedIn is a platform that is responsible for putting companies in touch with who could be their future professional employees. It is a social community that is particularly aimed at businesses, businesses and the employment opportunities they generate. Whether via its website or its mobile application, users freely share their professional profile. But… how do you create a good LinkedIn profile without dying in the attempt?

You should never take the creation of your profile lightly as you would on any social network. Keep in mind that your LinkedIn profile is your card de visit in as a neural network for thousands and thousands of businesses. You need to place your work experience there, in addition to your skills and abilities. Next, we'll show you a step-by-step, step-by-step guide on how to build an optimal and professional profile on LinkedIn.


How a good LinkedIn profile influences career opportunities

Nowadays, companies are abandoning the outdated method of presenting CVs in person. Instead, they choose to make online calls through their website. So much so that the applicant has two options:

  • Attach the curriculum vitae and apply.
  • Paste the LinkedIn profile link and make the application effective.

More and more companies are choosing to add the option of a LinkedIn profile instead of a CV. More What's the difference between a LinkedIn profile and a CV? Mainly, in the opportunity to be able to explain oneself with a profile oriented towards professional objectives .

How to create a good LinkedIn profile without the hassle

First of all, it is necessary to pay particular attention to the information entered upon registration. Don't know how to register? Then, we will show you the procedure to follow step by step:

  1. Go to https://www.linkedin.com/ to register as a user.
  2. Click on " Register now To complete the registration form.
  3. Enter your email and a password of at least 6 characters (make sure it's secure and easy to remember).
  4. Start by entering the key data for your profile: most recent job title, most recent company, and relevant data.
  5. Then add people to stay in constant contact to keep up to date with what's new in your field.
  6. Add a profile picture. Make sure the dress is as formal as possible and in good definition.
  7. Create a job alert to be notified when there is a job opportunity in your field.
  8. Indicate your country and phone number (Very important for the company to locate and contact you).

These instructions apply at the time of registration and once completed you will be redirected to the section « Home From LinkedIn. Did you make a mistake when entering information? Don't worry, you can always change your profile information at any time.

How to edit your LinkedIn profile

Like any other social network, you can easily edit your LinkedIn profile information . We will show you the steps to follow to achieve this feat:

  1. Log in to https://www.linkedin.com/
  2. Select the option " I ”, Located just below the web address bar, identical to your photo.
  3. Click on " View Profile «.
  4. Click on " Add a section To view the categories of information that a complete profile entails.
  5. Select the section you want to edit to display the relevant options and click “+” to add information.
  6. Fill out the form that appears and click » Save «.
  7. Add dates of employment, work experience and interests.

Moreover, from there you will be able to know the profile level in depending on the data entered. Likewise, you can consult the section " Your panel Which displays digital data such as: who visited your profile, article views, and search appearances.

Benefits of creating a good, well-written LinkedIn profile

Unlike a resume, a well-written profile in optimal condition benefits from better employment opportunities . How is it possible? Users have the opportunity to publicize professional achievements of interest to the company.

It is often mistakenly thought that LinkedIn is only useful for the unemployed and it is not. Companies or companies are also users and use this tool to find professionals and hire them.

When looking for employees, having a better position in the results is very important. And to achieve this, it is essential to include keywords in the LinkedIn profile . Something that cannot be achieved by submitting a physical resume.

The keys to creating a good profile on LinkedIn and making it attractive to businesses

Today, an optimal LinkedIn profile is as important as a CV. The more information your profile contains, the more job opportunities will knock on your door or, in this case, your mailbox.

In this sense, we will show you some tips for optimize your LinkedIn profile and get better opportunities .

Profile picture

The profile picture is the first thing the employer will see when entering your profile. It is essential to place a passport-type photo, which must be as recent as possible. Also, the selected photo should be well defined and cover the entire face.

In no case should you place a selfie style photo, let alone use some noticeable and extravagant filters.

Add keywords

You could say that LinkedIn is the “Internet” for professionals, where companies are looking for people who can meet their needs. Like a web page, a LinkedIn profile contains keywords that help it stand out from other profiles.

When an employer accesses the LinkedIn platform, they use the search tool to find staff. Keywords should be selected based on the field of work or company of interest.

What keywords to use in your LinkedIn profile? To know which keywords to use, you need to do a research on most attractive terms in the specialty area of ​​your profession .

Enter specific data

The entry of precise personal and professional data is of great importance when it comes to denoting professionalism. In this sense, you need to make sure that you enter information correctly such as:

  • Full name (first and last names)
  • Professional holder. Within the 120 characters allowed, it effectively summarizes your professional experience in your area of ​​expertise.

Add a cover photo

It may be overestimated, but the importance of a cover or "background" photo is high. By default, LinkedIn will set a default background and to change it you need to do the following:

  • Go to your account profile.
  • In the main profile information area, click the pencil icon. A window will open in which you can modify the main data.
  • Again, click on the pencil icon located in the upper right corner of the default background.
  • Finally, select the image to use and click » Save «.
  • Which image is recommended to use? Add a presentation image , which may contain your contact details as well as a professional phrase or description.

    Recommend yourself

    Recommendations on LinkedIn make any professional more attractive to any company that employs them. In addition to being a proof of professionalism, it is a confirmation that indicates a good performance.

    Conclusion on creating a good LinkedIn profile

    Remember, your LinkedIn profile is alive and to prove it to employers, you need to update it frequently. Thus, when entering your profile, professional profile wanted by the employer company displayed clearly .

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