Marketing

What is a single ad and how does it work?


In this guide we will see step by step what is a solo ad and you will learn everything you need to take advantage of this great paid web traffic method.

When you are done reading this article, you will know what a well-planned solo ad for conversion is and you can start buying and selling solo ads right away. In addition, you will discover one of the best Solo Ads networks on the market.

Let's start!

What is a solo ad?

Are you one of those who prefer to learn with audiovisual material?

There is no problem! Here is a video on the subject of our  Youtube channel.

In view of the fact that you have reached this article, it is very likely that you have already wondered what a Solo Ad is and what it is for ...

Also …

Solo ads are a way to direct web traffic to your products and / or services by profiting from the list de diffusion from another person or company.

(Solo ads are also known as solo ads, solo ads, individual ads, solo ad marketing, etc. They all refer to the same thing.)

How does the buying / selling of solo ads work?

To understand what a Solo Ad is, it is necessary to explain who is involved in the process. There are three roles in a Solo Ads transaction:

  • Buyer: person who buys clicks
  • Seller mode: person who sells clicks
  • Network: a marketplace / network for Solo Ads transactions.

In other words, when you buy a solo ad, you are paying someone to email their contacts promoting your offer, product, service, etc.

How effective are solo ads?

Without a doubt, if you can successfully tailor the Solo Ad provider audience to your offering, you can achieve incredible results ...

Solo Ads web traffic can be highly qualified, and the best part is that it is a very fast traffic method. You can see your results the same day you buy the ad.

So everything seems to be so easy and fun, doesn't it?

Well, what I told you about is the easy part; The hard part is testing multiple sellers to filter out only those whose service gives you the best conversion. We will see this later in this guide ...

Who can use Solo Ads?

It's simple, if your product or service can be promoted through email then you can take advantage of Solo Ads.

This image shows just a few of the many affiliate networks that exist in the market. In this type of network, thousands of sellers share their products with affiliates to promote them.

If you are doing affiliate marketing with a network, Solo Ads can help. When you promote products from ClickBank, WarriorPlus, JvZoo and others of these affiliate marketing networks, you can get huge benefits by buying quality clicks with Solo Ads.

In affiliate marketing, you can earn great commissions just by promoting other people's products ...

If you are interested in learning more about affiliate marketing and how you too can start earning commissions online, I invite you to read our post on this topic: How To Do Affiliate Marketing.

Solo ads are a qualified web traffic method that can serve almost any business. The important thing is to know which list to point to.

What do I need to use Solo Ads?

Before buying Solo Ads, you must have prepared a series of things so as not to waste your money ...

Step # 1: Create a landing page

The first thing is to know where you will send the clicks you buy to promote your offer, which is why ...

You must have a landing page at high conversion rate before buying solo ads. Otherwise, you are very likely to lose your money.

Watch the following video to learn how to create your first landing page:

Step # 2: Track Links

There are several tools that allow you to track clicks. You can use Bitly  ,  goo.gl  ou  tinyurl  or even install a plugin like Pretty Link in WordPress to track your clicks.

If you're interested in a premium link tracking service, there are plenty of useful tools out there. Our favorite is without a doubt ClickMagick.

ClickMagick is one of the best link tracking platforms, this company offers a comprehensive program to know everything about the web traffic you receive.

ClickMagick is inexpensive and has a LOT of great features like hiding, keyword tracking, rotating, and more.

You can also try Clickmagick for free to find out if the program is right for you.

It is important to use click tracking when buying solo ads, as this will help you know exactly whether the clicks you are buying are of quality or not.

With a tracking tool like ClickMagick, you can know EVERYTHING about the clicks you receive. I mean things like: the geography, browser used, or you can even follow the mots - keys that people used to find your content. 

Step 3: Set up your sales funnel

Sales funnels are used to automate your entire sales process. To learn more about this subject, I invite you to read our publication: What is a sales funnel.

I also leave you a video below that can help you learn more about how to create sales funnels from scratch:

Step # 4: Use Email Sequences

With email marketing, you can promote products and / or services and build an audience through emails, most of which are sent automatically. This is possible thanks to a tool called AutoResponder Email  ...

Watch the following video to find out what an autoresponder is and how to get started with one: 

Remember that the goal of your solo ad is to get prospects, that is, what you want are emails from people interested in your offer.

For this, you must build up your list of contacts little by little. Then you can do a good follow up with your email sequences.

The content of your autoresponder emails will vary depending on the funnel you have created. 

It is recommended that you use at least a week of autoresponders and a consistent sending schedule to send emails at least 3 times per week.

Step 5: Prepare an email exchange (email template)

Un exchange of emails is an example of an email that you will give to the Solo Ads seller. He may or may not edit it, as he ultimately has to send it to his list.

Your email exchange should contain information about your offer or content, and what they can expect to get after clicking the link in that email, along with a powerful call to action. action.

What are the advantages of using Solo Ads?

Conversions matter. You must profit from every penny you invest in your marketing campaigns ...

Instead of running around and experimenting with a bunch of traffic sources, it's best to pick one web traffic source and stick with it. It should be the one that suits your audience, your budget, and your preferences.

There are several reasons why Solo Ads are worth it. Here is some:

Solo ad seller recommendation

Mailing lists are like a small circle of people. Thanks to this, a relationship between people and businesses is created.

By using Solo Ads you benefit from the authority in the matter and the proximity that the seller has built with his audience over time ...

The best solo ad network

Well, now that you know what a solo ad is and how it works, let's answer one of the biggest questions in all of this:

Where can I buy and sell only quality ads at a good price? ...

What is a solo ad network / market?

There are many Solo Ads networks / markets on the Internet. Here you can buy and sell solo ads with thousands of people around the world in minutes

For the purposes of this guide and to get you started quickly, here is a guide to using Smoke, our favorite Solo Ads platform. 

What is Udimi?

Smoke is a Solo Ads marketplace where sellers and buyers come into contact to exchange Solo Ads offers. The site is free to register and very easy to use.

Udimi has been in the solo ad market for years

Udimi offers solo ads in different market niches such that: Marketing, Social, Health, Business and many others. Since its inception in 2004, Udimi has served over 2 million customers on the Solo Ads service.

It also has a service where the seller can write the ad for you and even create a landing page (if you want).

What makes Udimi different from other ad-only networks?

Joining this platform as a buyer is easy, but joining as a seller involves rigorous testing to ensure a healthy and competitive environment.

But what really sets Udimi apart from other markets is the fact that every solo ad you buy will be delivered to you. Et if you are not satisfied, you also have the option to create a dispute with the seller.

Udimi has good protection policies

Udimi has these two different policies to protect buyers from fraudulent sellers.

At Udimi, all clicks generated by the worthless BOT are automatically filtered and you won't have to pay a dime for such clicks.

If the seller cannot provide you with specific traffic and clicks, your account will be refunded the exact amount you made the purchase with.

What should I do to buy ads in Udimi only?

To use Udimi, the first thing to do is to register with an e-mail address. Once logged in, you will be taken to the home page or user panel of your Udimi account (as shown below):

Udimi is a solo ad or solo ad network that has been in the market for years and connects sellers with buyers. Here you can get quality clicks for various niches within minutes.

From there, you can do it all: find sellers, access the Udimi forum, view your Solo Ads orders, and contact sellers through the chat at the bottom right.

In addition, Udimi has a handy feature where it saves any solo ads or ad text that you used in previous orders, saving you time in the future if you ever had to use the same ads again. or solo ad text.

What should a good solo ad salesperson have?

Here is a list of some attributes that a good solo ad seller in Udimi should have:

Level I traffic (level 1)

Some countries are called Level 1 traffic because people in Level I countries are better qualified to buy your products and services.

When buying solo ads, you need to consider where the web traffic you are buying is coming from. This image shows an example of a salesperson in Udimi and what parts of the world his audience is.

Tier I countries include these five countries: United States, United Kingdom, Canada, Australia, and New Zealand.

Of course, it doesn't matter if your target market is a completely different country.

Response time

Suppose you find a good solo ad provider on Facebook and send them a message saying you want to buy their clicks ...

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